Canada’s Premier Coalition Loyalty Program
The AIR MILES Reward Program, a loyalty coalition of high-profile consumer brands, has earned the trust and support of more than two-thirds of Canadian households. For two decades we’ve helped our coalition Sponsors use Canada’s most widely accepted loyalty currency, AIR MILES reward miles, to influence customer behavior, drive profitability and build long-term relationships. Our loyalty model is now emulated around the globe.
Why a Loyalty Program?Why AIR MILES?
The Power of AIR MILES
In our widely emulated coalition model, participating Sponsors issue a unique currency, AIR MILES Reward Miles, that customers earn on their everyday shopping and can redeem for a broad range of goods and services.
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A Vast Rewards Portfolio
About 350 AIR MILES partners offer more than 1,200 rewards choices, from movie passes to family vacations, electronics to sporting events – and much more.
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Incentives for Social Change
Through a new initiative called AIR MILES for Social Change, we partner with energy utilities, transit authorities and other public-sector agencies who use our cost-effective loyalty currency to shift people toward healthier and more sustainable lifestyle choices.
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Our Knowledge
AIR MILES Bonus Cards Draw a Crowd Public Sector/Utilities • Apr 27th, 2011
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